The Phone Eats First.
Michel Roux put up a sign. No photos, please. Gordon Ramsay went to Twitter instead. Two three-star chefs, two opposite views.
Bored Hotelier
The Most Underestimated Professionals on the Planet
Every crisis hits hospitality first. The jobs disappear overnight. Then the world wonders why it can't find people who handle pressure.
The Company That Tells Hotels How They're Doing Has Never Run a Hotel.
The company that tells every hotel how it's performing is a real estate firm worth $16.5 billion. They knew a better metric existed in 2012.
Every Hotel Is Buying AI. Almost Nobody Is Ready For It.
Hotels are rushing into AI. But technology can't fix what management won't face.
Garbage in. Garbage out.
The Ballroom Trap
Your sales team is guarding empty space and calling it strategy.
What Is RGI in Hotels - And Why It's Killing Your Business
RGI compares your RevPAR to a comp set that's rarely fair. What actually matters instead: TRevPAR, GOP PAR, and revenue per square meter.
Your Next Guest Is Asking ChatGPT Where to Stay. Is Your Hotel in the Answer?
Apparently you can't buy AI's love and trust. It'll be hard work. But it's free: all you need is some motivation and this step by step guide.